A new year means new clients, a larger book of business, and better yields for agencies everywhere, Right? Well, possibly. Hard-working businesses like yours are not the only ones getting revved-up and motivated for a prosperous 12 months. While you are diligently planning your strategies for customer care, sales, and retention hackers are investing their own energy in finding more efficient methods of breaking into the systems of successful businesses. 2016-2021 is expected to see a definitive rise in cyber-attacks targeting small and large businesses alike, according to the University of San Diego.
It’s time to get innovative and leave your competitors in the dust! To get ahead in the business industry, you need to gather reviews. In this day and age your customers are tech savvy, so they will go the extra mile to find out if your products are reliable. But how will your customers know if no one leaves a review? Wouldn’t you want to know if the product you’re buying is worth your time and money? According to Zendesk.com, Dimensional Research reports 88% of online customers make a buying decision based on what online reviews say. That percentage is astounding! If you’re not swayed by that, Jonathon Wolfe, blogger and VP of Techvalidate concludes that 94% of respondents rate reviews from customers as “very effective” (Survey of 105 B2b marketing and sales professionals). Getting positive reviews is extremely important for the success of your company. The main question to ask is…… how do you get customers to leave more reviews?
Tip #1: Sell globally
If you’re looking for more customers, sell to multiple audiences. For instance, if you’re an insurance company, advertising to teens, adults, and the elderly can improve sales tremendously. Almost everyone requires some type of insurance and if not, people who have been informed about it will spread word among others. Envision yourself encountering a phenomenal business that doesn’t necessarily provide for your needs, but it can help someone you know. Will you hesitate to tell that person? Andrew Griffiths, author and entrepreneur from Inc.com, points out yet another great way you can improve your sales. Griffiths states that distributing your products or services internationally and educating your employees in cultural awareness will raise sales abundantly.
One of the most persistent problems of many business owners, is the ability to drive traffic to their website. Even some of the best designed websites have trouble getting traffic. Sooner or later they’re left to ask themselves “why” and “how can I fix this”. Whether you’re a business owner or blogger, I am here to tell you, there is a solution to this madness with 5 easy steps.
According to InsuranceJournal.com, independent insurance agencies tend to focus on the sales part of their industry. Many of the business owners either lack knowledge or the experience that is required to run accounting. There is nothing worse than being in the dark about having a bad accountant who doesn’t handle your financial information correctly.
Fraud is a recurring nightmare in insurance agencies worldwide. For decades, insurance companies have been deceived at the hand of customers and everyday people. The victim can be easily deprived of money in a matter of days. This formulates a resolution process that can be lengthy, expensive, and time consuming. The main question is how can our mobile devices stop fraud.
Tech Support is getting in on the video action! In our debut episode of the Tech Support Vlog we discuss the all-too-often overlooked web browser, Internet Explorer.
Bridging from AM to ITC
Agency Matrix now has the capability to bridge an existing policy, quote or X-Date to ITC by clicking on the requite link at the end of each policy, quote or X-Date.
(Available on all packages)
We’ve all seen the recent deluge of TV talent shows – The Voice, American Idol, America’s Got Talent, and countless others. Many believe these shows will catapult them to greatness and crowds of screaming fans. And, unfortunately, many of these dreams end in heartbreak. But not all of them. A small percentage of talented hopefuls go on to become superstars. Do you ever wonder why? What vaults some people to rock star status, with staying power and millions of loyal longtime fans?
Now that another holiday season is behind us and all of our New Year’s resolutions have begun to fade, everyone is getting to work putting their business plans for the year into action. And there’s nothing more important to your success than the relationships you build with your prospects and customers.